My story, and how it shapes the way I work with you.
Originally from Northwest Ohio, I made my way to North Carolina at a young age, growing up in Gaston County before ultimately choosing Catawba County as the place to plant roots and raise my own family. After nearly two decades in the region, I’m proud to call this community home and even prouder to help others do the same. Since becoming a licensed Realtor® in 2022, I’ve focused on serving first-time home buyers, those relocating to the area, and empty nesters ready for their next chapter. What drew me to real estate was the freedom it provides my family—but even more so, the opportunity to help others build generational wealth, stability, and a future full of possibilities through homeownership. Before stepping into real estate, I spent several years as a leasing professional, worked with an estate sale liquidation team, and managed social media for a high-profile property management firm. These experiences shaped my strong foundation in marketing, client relations, and understanding the full lifecycle of a home—skills I now use to give my clients a competitive edge. What sets me apart is my combination of social media marketing expertise, empathy, and strong negotiation skills.
A local guide, with a boutique brokerage's full weight behind them.
Ariel pairs deep local knowledge with True North's marketing, technology, and distribution — so clients get concierge-level attention without giving up scale.
How Ariel + True North actually market your home.
No cookie-cutter checklists. Every listing gets the same senior-level treatment.
A real comparative market analysis with live absorption data from Canopy MLS — plus an honest range, not a wish price.
Every listing includes pro photography, floor plans, and — where it earns its keep — drone, video walk-throughs, and twilight shots. No 'good enough' iPhone photos.
Your home hits Canopy MLS plus Zillow, Realtor.com, Redfin, and Homes.com — all with correct data and pro media.
True North's Social Studio generates on-brand posts across Instagram, Facebook, and LinkedIn, plus a targeted email push to our sphere and past-client database.
Ariel negotiates with a full brokerage playbook behind them — pricing strategy, inspection response templates, and appraisal defense that a solo agent can't match.
A dedicated coordinator owns your timeline — inspections, appraisal, lender check-ins, closing — so you get updates, not scavenger hunts.
You get a real person on the phone, backed by the entire True North operation.
- ✓Direct access — you text Ariel, Ariel answers. No junior handoff.
- ✓Local expertise across Burke County, Gaston County, Catawba County — schools, commutes, HOAs, the stuff Zillow can't tell you.
- ✓Early access to True North's coming-soon listings and network-sourced opportunities before they hit the public MLS.
- ✓Preferred lender + inspector + attorney bench — vetted, not paid referrals.
- ✓A written buyer or seller game plan before you ever tour or list.
- ✓Transparent pricing — no junk fees, no surprise closing costs.
- ✓Post-close support: contractor referrals, tax appeals, refinance timing.
- ✓A brokerage that treats agents like partners, not seat-fillers — which is why your agent is here for the long haul.
True North Realty · Hickory, NC
Based in downtown Hickory and serving buyers and sellers across the Catawba Valley, Lake Norman, the High Country, and the greater Charlotte and Triad regions. Ariel works with you virtually or in person.