Sell your home with a strategy — not a sign.
Every home has a right buyer. Thea's job is to price, prepare, and position yours so that buyer sees it, believes it, and moves on it.
Real comps, real absorption data, and a positioning strategy that maximizes final sale — not just first-week traffic.
A clear punch list: what actually returns dollars, what to skip, and how to sequence it so the home shows its best.
Pro photography, video, floor plans, syndication across all major portals, and True North's owned digital channels.
Every counter is backed by facts and a game plan — protecting your walk-away number without leaving money on the table.
How a launch actually rolls out.
- 1Weeks -4 to -2 · Prep
Punch list, staging notes, and any small fixes worth doing before photos.
- 2Week -1 · Media day
Professional photo, video, and floor plans. This is the first showing — treat it that way.
- 3Week 0 · Launch
Coordinated push across MLS, portals, social, and True North's owned channels. Broker preview, then public open.
- 4Week 1–2 · Feedback loop
Weekly seller report, showing feedback synthesized, price/positioning adjusted if the data calls for it.
- 5Contract → close
Negotiation, inspection response, appraisal, and every deadline managed for you.
Trusted by families across the region.
★★★★★""We can’t say enough good things about Thea Russell! From day one, she was excited to pull out all the stops to find us exactly what we were looking for. She dedicated an entire day to showing us various neighborhoods so we could find the perfect fit, always pointing out details she knew were important to us. During the construction of our new home, she kept us constantly updated and offered helpful suggestions at every step—even offering to check on the build when we couldn't be there ourselves. She is an incredible advocate for you and your expectations. Beyond her skill and professionalism, Thea is just a wonderful person to work with. She even continued helping us search for a special place for my sister during and after we closed on our own home. If you want an agent who is upbeat, bright, and truly cares about her clients' needs, look no further than Thea.""
★★★★★"Thea was knowledgeable of the area and the standard practices of Real Estate negotiations. If she didn't know the answer to a question, she wasn't afraid to inquire for information from others. Thea was always the professional, even during less serious situations. We had fun shopping with Thea, until the packing started ;)"
A private valuation.
No pressure, no obligation — just a conversation and a clear-eyed take on what your home is worth today.